When you grow up in jamshedpur, ‘We Also Make Steel’ become an integral part of you. So, when Tata Steel asks you for a shoot, you get emotional and your wonder years flash back . In Such Situations, give procedence to the job at hand keeping the emotions aside is what distinguishes a professional from an amateur. Ensuring that the visual is uncluttered and captures the essence of the industry becomes crucial. How to make a not so glamorous subjects look interesting is where the fun lies. So a cool head in a not so cool environment helps.